The insurance sales strategy in giving a presentation is first to find out what you prospects not only wants but WHY the prospect wants it. However, you have to start a fire burning, if you want a sale made. One of the greatest sales representatives of all time said, "Be enthusiastic and you will sell." Not only must you be enthusiastic, but also your words must sizzle to get you prospect in the mood to buy your insurance plan right now. Below are some of the key best selling word phrases that work like magic. Avoid at all cost, the dull words that will kill the sale. SELLING WORD PHRASES not only excite your prospect, but nail in the benefits of your insurance product. The harder you pound the key...

Sales Strategy

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The success of any organization depends on its ability to sell its products or services. The profits or revenues earned from sales play an important role in fuelling the growth and development of the business. Intense competition has made it important for companies to draft a suitable and efficient sales strategy. A successful sales strategy proves to be an effective tool in the hands of businesses to ward of and survive competition. The sales strategy employed by a company plays an important role in the success and growth of the company. Lack of a suitable sales strategy can prove to be extremely disastrous for a company. It would lead to an increase in the liability of the company in the form of...

Beat Competition With the Help of the Sales...

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You can find numerous resources saying that this sales strategy will work to improve your sales and then you will find another that claims another thing. Now, you get confused as to which one of them is right. Searching further, you find that there are more techniques available that state that they can give you the best tactic. The truth is there is no such thing as best strategy. This is because there are different methods that you can implement and it is for you to find out which among them is suited for your business. One thing is for sure: the best approach for your business will not work on most of the other companies. This is why you should implement your own sales strategy map when you want...

y"> Think selling ends at the contract? Think again. Most clients, when asked, will tell you the point of contact is the sales person. Why? Because that's who the client trusts. Today's complex marketplace has many demands placed on it by a seemingly never-ending quest for clients. Sales people play a critical role in managing client expectations, enhancing client service and preserving trust in the marketplace. However, what, exactly, is the sales person's role? Is it simply hunter? The sales person is a natural extension of the company, and what many companies fail to realize is that clients don't trust the company; clients trust the sales contact. This is an important distinction to make because...

Ask any of your sales managers to define sales strategy and you might get a myriad of responses. Some right, some wrong and many just vague. Ask them to define operational effectiveness and you will tend to get more accurate answers depending on the level of the manager. Strategy is the what - direction of the organization. Organizational effectiveness is the how - how you are getting there. The problem is that if your strategy is unclear, vague or downright wrong it doesn't matter in the long term how effective you are as an organization - sooner or later you will fail due to any number of outside forces: - competition - the economy - technology - consumer changes in attitudes - the global...

It doesn't matter what sport championship we are watching, strategies are being mapped by each team playing. Who do you think will win the championship? My belief is that a good defense always beats the offense. However, if we asked the same question about sales, what would be the answer? Is it better to have a strong offensive strategy? Does a defensive strategy make more sense? These are questions we'll be looking at in this article. Why the Defense Sales Strategy Wins Defensive strategic sales teams win! I have witnessed business growth where there was virtually no proactive marketing, such as promotional mailings and outside sales contact. Yet the business was maintaining sales growth. Certainly...

There are basic skills you may learn as you go. Advanced selling skills for insurance sales are rarely publicized. The logical reason is that so few professional agents know about these advanced skill techniques, and fewer adapt them. It takes an insurance representative that is "Happy Discontent". Very happy to be selling insurance, yet discontent his career is not advancing quick enough. This is the insurance rep most likely to benefit from this article. Learning this advanced insurance selling skill will be beneficial. Before you even think of starting your presentation, you must set the stage. You know the prospect has an unfilled needed, that is the reason you have been given an opportunity to...

Throughout my long consulting career, I've never ceased to be amazed when I hear a company chief executive or head of Sales exclaim "I don't understand why those sales people act the way they do. We tell them to do one thing and they do the opposite. They just don't get it. Do I have to fire them all?!", or something to this affect. The real issue more than likely has less to do with the sales team than with the senior leadership. Entrepreneurs and senior executives are usually so consumed with wearing multiple hats and the complexities of keeping the ship afloat, that they often temporarily forget the basic blocking and tackling of sales force optimization. Nothing can be more damaging than a sales...

The current trend toward information overload is useful to consider when training a pharmaceutical sales force. Like the rest of us, doctors need tools that can help them find relevant, useful information in a timely manner. Pharmaceutical companies can maximize their sales budgets by teaching sales reps to supply physicians with immediately helpful research. Furthermore, the most successful pharma sales reps will foster physician engagement, or strong relationships with the doctors they serve. You might assume the internet has given modern doctors an edge, and in some ways it has. Like many of us, today's health care professionals have ready access to an abundance of patient information. Sifting...

We all know how important sales are to a company. But only a few know that the sales force should be organized so the business will be able to meet the needs of the customers at the right turn around time with the best service and the right product. Every decision that affects the structure influences the customers and how they perceive the company that they are doing transactions with. Aside from that, the people behind the sales and how they do their work are also affected. Thus, it is important that every aspect of the structure such as the job description, table of organization and the team-ups are intact. In order to support and maximize the results, one should be able to evaluate what makes...

Getting someone to like you is not going to close sales - especially during a business recession. It is amazing that this misconception is embraced by so many sales people as the essence of relationship selling. Hopefully this will clear up why liking doesn't make a relationship nor put money in your pocket. As I'm wondering among the people at a networking event, I bump into a person without a company name on his name tag - red flag! Well, I'm there and I don't have one on either so I ask him who he's with, and via a long explanation he says he's not employed and looking to network into this industry. So we start talking about his job search and I mention he should read an article I wrote titled...

Benefits Of A Sales Force Automation System

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If a company is to grow and expand with the changing technology, one thing they should consider is implementing sales force automation. Sales force automation can be as simple as a piece of software or an entire package installed on the company's operating system. Both are designed to have the same results, increase the bottom line of the company. Sales force automation is imperative if they want to achieve their desired growth. Sales force automation can be targeted to specific departments or areas of the company. Companies can use sales force automation strictly in the sales department or maybe in the order processing department. Typically in small to mid-size companies, sales force automation is...

Many small business owners after reading the title of this article will assume this will be a short diatribe. After all (as noted in an earlier article), everyone knows that all you have to do to attract a great sales force is simply dangle a large bucket of money in their faces. Right? WRONG! In that earlier article we covered how to attract and retain a high performing sales team. Also, we touched on the importance of structuring an on-target role profile and effective recruiting engine in the attraction process. Additionally, the role of education and career path were identified as two essential drivers of retention. So what about the sales compensation plan? How do you both compensate and...

A Sales Force Structure Generates More Revenues

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The target of those involved in sales is profits. The best way to get more of it is by incorporating a sales force structure in the system. Studies have shown that those company who have world class sales organizations generally generate more revenue than those who do not. Having the structure enables you to fit each employee to a role in sales. It will enable you to plan for your next levels of advancement. It will also help you identify who are the key players in the system and which areas you lack more people of. The principle behind every sales force structure is the more you know, the better you are results are which makes you highly competitive in the industry where your company is. One thing...

Sales Force Incentives

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Sales force incentives are a vital part of business and one of the best reasons is that they work. This is one of the few motivators that can rev up a sales force for pennies on the dollar. However it has to be well designed and executed to reap the full benefits and get the most out of your sales force. The reasons sales force incentives are so effective, is that they appeal to the basic instinct of a true sales person. The need to compete, to be recognized for doing well and essentially having their ego stroked and last but not least the ability to acquire more stuff for doing what they love to do. A good sales force incentive program can almost always assure a business owner that they will get...

The Ten Golden Rules of Sales Force Productivity

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Successful sales people bring in lots of deals, no matter at what cost. Productive sales people bring in lots of high-profit deals, at manageable costs, retain more customers, and are happier at their jobs. Here are the Ten Golden Rules of Sales Force Productivity. 1. Know what your selling time is worth. It's worth a whole lot more than your billable hours, your payroll, or your commission check. Selling time is Opportunity Value - and it's probably worth $1,100 an hour or more. 2. Selling time is an investment. Don't bet an $1100 hour on a $100 win. 3. Be selective with your prospects. Choose prospects that match your ideal customer; otherwise you'll blow more of those expensive hours. 4. Time...

Compensating a sales force is one of the most misunderstood aspects of running a business. The mistakes made in this arena are too numerous to mention. Far too many businesses simply do not compensate their sales people in a manner that benefits both the company and its sales representatives. There are many ways to compensate a sales force. But choosing the right plan for your business is a key factor in determining success. Why? Because sales activities are the life blood of most businesses. If the sales compensation plan fails to sufficiently motivate and reward your sales people, the overall success of your organization is compromised. And if the plan overcompensates the sales force, profits are...

Are you a solopreneur, coach or service professional and new to internet marketing? Are you looking for ways to boost your online business without a sales force to help you? You will find autoresponders may be the solution you are looking for. Put simply, an autoresponder is email marketing software that enables you to send out prewritten emails automatically. Basically, it works like this, a visitor arrives at your web site and is encouraged to sign up for your free introductory offer, it could be an electronic newsletter or ezine, a special report or a list of your top tips. They are asked to provide their name and email address in an opt-in box, or a sign-up box. You should know however, it is...

Three Limitations of Your Sales Force and How...

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The sales force, you can't live with them, and you can't live without them. Although only a few members of your firm have the "sales" designation, title, and responsibility, everyone in your firm is an integral part of the sales team and sales effort. Understanding the limits of your sales team will help you establish greater control over your firm's revenue and profits. The FIRST of three limits to your sales efforts is time. You can't buy more time no matter how wealthy you become. However, you can become wealthy by managing your time more wisely. The return on your investment when you teach time management skills to your team is virtually unlimited. Although time is a limitation, it is not a...

Are you hiring top performers, or does your sales force fall into the 80/20 rule? You know the rule. It says that 80 percent of a company's sales comes from 20 percent of its sales force. There's little doubt that top performers outsell poor producers. The question is, "by how much?" Evidence shows a top producer will generate five to six times the sales of a bottom producer. In a recent study of more than 100 businesses of various sizes and types, for example, the top producer outsold the same company's bottom producer by an average of 5.7 to 1.(And to think the bottom producer still held his or her job!) Actually, the study revealed a 3:1 to 9:1 range. But do the math using the lowly 3:1...

Keeping your sales force motivated is one of the biggest challenges facing sales managers today. This is becoming even more difficult as more corporations push their sales people to stay in the field longer, often times working from their mobile office, i.e. the car. Here are 5 quick tips to help you keep your people motivated while they're out on the road. 1.) Offer an incentive which helps keep them focuses, while helping you monitor production. One idea that works well is to hold an ongoing short term (2-3 weeks) contest. Ask your sales reps to grab a business card at every client's office they visit. Have them write their name on the back of the card and then toss all the cards into a large...

The Difference Between Sports and Sales...

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What does it mean to "win" a sales negotiation? This sure looks like a simple question doesn't it? I think that in our minds, we all know what we think winning looks like - after all, we see it in sports all the time. However, things are just a bit different when it comes to sales negotiations... In sports, winning sometimes is achieved by a blowout - the football game that ends up 60 - 0, the no-hitter in baseball, etc. What's interesting is that although these are clear victories for one team, the viewers get bored quickly and turn off the game - why bother if you already know who's going to win. A lot of Superbowl games have been like this. It turns out that sales good negotiations are a lot more...

How to Use the "Pivot Technique" to...

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I just love Ferris wheels. They are generally huge, have the ability to take you way up into the sky and then always bring you safely back down to earth. If you've ever taken the time to look at how a Ferris wheel is built, then you already know about one of the key negotiating techniques that top sales negotiators use when they need to defend a price... How Ferris Wheels Are Like Sales Negotiating Many sales negotiations get hung up and fall apart when the discussion finally gets around to the issue of price. The reason for this is pretty simple: one side of the table wants a lower price and the other side either doesn't want to or can't lower it. End of discussion - both sides shake hands and walk...

Hey, did you read any of those Harry Potter books (or at least see one of the movies?) If you did, then you probably got drawn into the world of magic and wizards that the books are all about. It sure seems as though in these stories that there is a magic portion or a curse to do just about anything. The stories are fiction but it turns out that sales negotiators do have some real magic that they can use to get what they want during a negotiation. The Power Of The Word "No" For some odd reason in Western cultures there seems to be a social stigma associated with saying the word "no" to someone - even when we're in the middle of a sales negotiation. If you want to be successful, you're going to have...

I might be setting off a bit of a firestorm with this idea, but here in the 21st Century do you think that it is possible to conduct sales negotiations using more smart phones and less human contact? The Need For Modern Solutions The #1 attraction of using a smart phone (Blackberry, iPhone, or whatever) in the first place is that it can speed just about anything up. The immediacy of e-communications allows deals to develop quicker and to move at speeds that once were unimaginable. However, when it comes to sales negotiations, things can get a bit trickier. What we are all just starting to deal with here are the questions that come up surrounding e-mail negotiations. Some of these questions include...

All too often Americans (like me) think that we know everything. The reality is that our society has only been around for a bit over 200 years and we're just getting started. That's why it can be valuable for a sales negotiator to take a look at how societies that have been around for 1,000s of years negotiate. Like, say, Japan. The U.S. really started to take a look at how we dealt Japan in the 1980's when trade between our countries exploded. What people quickly realized is that both sides of the table were fundamentally different. There for the first decade or so, U.S. negotiators were getting taken to the bank more often than not because the Japanese sales negotiators were doing a better job...

Much has been written (some of it by me) about what a sales negotiator can do when the other side of the table has set a fixed price and just won't budge. We've come up with all sorts of ways to turn a fixed price into not such a fixed price. This time out, let's switch sides and spend some time talking about what you can do to defend your price when you are the seller - how do you counter all of those clever tactics that the other side has? It's Not All About The Price When you are trying to sell something to the other side, clearly both of you have different goals. You are trying to get the highest price for your product while at the same time the other side is trying to get the lowest price...

The Problem With Most Sales Negotiations So there you are, all ready to start another sales negotiation. Hold on a minute, are you really ready? Sure you've researched the other side of the table, you've created a negotiation strategy, in fact you've done just about everything that you can think of in order to prepare to have a successful negotiation. However, maybe you've overlooked the most important point of all - setting your target for the negotiation. The Right Way To Set Sales Negotiation Targets Doesn't everyone know how to do this? I mean really - isn't the goal of any sales negotiation to get the best deal? Well, yes and no. Getting the best deal is what we all want to accomplish. However...

Some people may not be aware of it but all of us have received enormous amount of training even early in life. When our parents taught us how to walk or how to do our ABCs, they were actually providing training so we'll be empowered to do things on our own. There are so many people these days who would like to learn certain skills to reach their goals or to further enjoy the things that they love. This is the reason why they hire coaches who can train them in managing a business, in playing some sports, in improving their relationships with other people, etc. This coach could be you, as long as you have what it takes to help these people. Here are the 4 secrets that you need to know to make your...

Part of successful sales team training is teaching your team about the competition. Failing to know the competition or to teach your sales teams about the competition can put your group at a severe disadvantage. Without knowledge of your competitors your sales representatives will not be able to put together a solution for their prospects that differentiates your products and services from your competitors In the majority of markets your challenge isn't to try and convince the customer to buy your product or service. In most markets, the customers are already buying a product or service similar to what you are offering. The challenge is to show how your product or service provides a greater value...

> We are now in finances where all the powers and efforts of the association have to be concentrated on trading, marketing and sales training. You have a vital problem if you don't want the 'S' word. Marketing, advocating, coordinating, designing will not get you during this enterprise cycle; trading goods and services is the important make shatter issue of every association in today's market! Literally not anything have additional affairs except sales training. The efforts involved in sales training should override the power and assets of every business at this instance from the very peak of the association along to the part time workers with entire aim and enthusiasm on going the company's goods...

The Dos & Don'ts of Successful Sales Training

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I mention this because I see a great many programs out there today that teach all kinds of "advanced concepts," designed to introduce your producers to higher levels of psychology, sophisticated negotiating tactics, and other potentially awesome, but purely theoretical, selling ideas. Now, I have nothing against great theories: many of them turn into life-changing developments. But as sales training goes, it's better to stick to specific skills and applications. For an easy way to explain what I mean, consider the case of cold fusion. Most people have heard of the idea, even if they can't quite explain or understand what it means. Were it to work - and it's something scientists have been working on...

Sales Seminars - Latest 3 Advanced Ways to Sell...

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So, you're done conceptualizing your sales seminars. The next thing that you need to do now is to promote them online and get people to sign up. Here's how you can do that: 1. Convince your prospects that you are a selling guru. You can easily get people to sign up to your seminars if you can convince them that you are really an expert in the field of selling. I recommend that you create an online portfolio that you can post on your website and blog. In here, you can communicate your achievements, the people and organizations that you have helped in the past, the recommendations of industry leaders, and testimonials of your previous customers. 2. Talk about your seminars. You can easily create...

In 1998 I wrote my first book, Sales Skills for An Unfair Advantage: 104 Sales Tips for People in a Hurry. Sales professionals still seem to be in a hurry! With speed in mind and a focus being to help in particular, here are 35 tips to help introverts and shy to sell more easily. Sales professionals can start and use these either in the final days of the year, or anytime. In particular, these are for introverts with a few for shy and even the reluctant extrovert salespeople. 1. Take time and use your listening skills to build rapport and trust. 2. Make your interest in research your strength and take time to work in silence at planned times in the day. 3. Go with a friend to networking events so...

Here's a free sales force training session to boost your conversion rate: 1. Profiling. Know the profile of your prospects the moment they call you or the moment they enter your store. Are they in good mood? Are they neutral? Do they sound apprehensive? Are they irate? You will need to know this so you can easily figure out how you can start a conversation with them. If they seem happy, try your best to sound enthusiastic to match their mood. If they are irate, empathize first and know their problem. 2. Probe. Instead of saying "this product will surely work for you," spend some time knowing the problems or pains of your customers first. Offering them help (How can I help you today?) or asking them...

How many times have you heard, "I can't sell any product unless I love it!" Think about this: If there's no market and if no one wants your product, how can you sell it even though you love it. So think about this MLM sales training nugget when you hear "I can't sell" or some variation of it. First, to be successful in MLM, you need to provide one or more products that people really want and which are consumable, so they get ordered repeatedly. Find a product that people are clamoring for and fall in love with that. If the business calls itself network marketing, but offers no recurring sales and recurring income, what they really have is a one-time sale sometimes called direct sales, not MLM...

Auto Sales Training in the 21st Century

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Auto sales training is definitely not what it used to be. In the 70's, you could walk onto an auto dealers showroom floor, ask for a job and be selling a car that afternoon. No experience, no background to speak of, as well as (generally) no character. The 80's changed little; however, technology began to take hold. Software began making its first entry into the world of auto sales. Consequently, auto sales training moved in a completely new direction with the first introduction and integration of technology. Things were on the move. The 90's introduced many changes. The market became extremely competitive, as technology continued to advance. Dealerships in the 90's began to embrace technology...

Call tracking has many great uses. From tracking your return on investment (ROI) to training your sales team, call tracking is a great tool every business should implement. It allows companies to gain information on average call lengths, heaviest call times, source of origination (i.e. area code or state), cost per call and much more. It's a great tool for the business owner that needs to keep track of his sales force and come to a sound conclusion of how effective the sales department is doing. This software has been utilized in many marketing campaigns. As responses from ad campaigns begin to come into a sales queue, performance is then tracked. While there are many ways to do this, call tracking...

The telemarketing sector is high on technology. But that does not mean that manpower has not much of a role to play. Call center agents have equal credit for the success of a telemarketing services project. But the question is: do you need some special qualities to be a BPO agent? The answer is yes and no at the same time. Yes, because you will need to be above-average in certain marketing skills to be good at call center services. The answer is also no because with a little application of common sense and soft skills, you can be good at BPO service without a doubt. Let's find out how you can be good at telemarketing. Point 1: You need marketing acumen. A telemarketing agent is first a marketer and...

Does your success depend on strong "hard skills" or "soft skills"? You might be surprised at the answer. Hard skills - tangible, measurable, analytical, often with clear right or wrong answers - are what many people think of as the backbone of success. These include math and science proficiency, such as in engineering and scientific work, accounting, programming, and various technical and administrative skills. Excel in these areas and your success is guaranteed, right? Not so fast. People whose hard skills are strong often don't fully value the softer side of success. They may view such soft skills as being easy to get, something they could pick up IF they wanted such abilities. They may see soft...

How good are the Soft Skills of the Leaders In Your Company? Soft skills (also known as people skills) help how personally and professionally successful an individual will be. And a company's sustained viability and profitability is directly linked to leadership's level of emotional intelligence. Briefly, EI consists of being aware of and able to manage your emotions. It also includes using soft skills to pick up on the mood of others and be able to navigate the rocky waters of disagreement and conflict in an assertive yet respectful way. Below are four competencies of emotional intelligence related to soft skills that every leader needs to understand: 1. Self-awareness: Knowing what your emotion is...

p>World-class customer service undermines a company's long term survival, especially in today's service oriented economy. Not surprisingly, a study by The Forum Corporation showed that 65% of customers switch providers because of inferior quality of customer service. A company may have excellent products and a well trained technical staff but if it fails to provide more than adequate customer service, it may not sustain its business. Each phone call, e-mail or face-to-face interaction that frontline employees have with customers presents an opportunity to reinforce a positive company image. However, the basic interpersonal skills to achieve this are not typically taught in school and academic life...

Soft Skills Are Hard But Crucial

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Doing what I do in developing effectiveness in professional it is inevitable that I occasionally come across the term "soft skills" uttered with little-disguised contempt as if they were the latest invention of lily-livered business vegetarians sent to hamper the red-blooded business man or woman in going about his/her business and making a profit. If the so-called "soft skills" had no impact on performance and the bottom line, I would agree. Businesses have enough red-tape and bureaucracy to contend with. But here's the rub- the acquisition and implementation of these skills are not just a nice-to-have extra to keep HR off your back, they are the skills that maximise your biggest resource and...

Although the growth in expatriate assignments slowed significantly during 2007 and 2008, economic growth in newly industrialized countries is picking up in 2009. With increasing GDP-figures growing numbers of expatriates are sought to fill managerial positions in developing economies. Despite the increased demand for expatriate employment, expatriate failure rates remain high and costly. Overall, financial costs of failed expatriate assignments have been estimated between $2 and $2.5 billion in recent research. Personal effects include for example reduced self-esteem, ego and reputation, which may affect careers. It has also been observed that employees who fail in an overseas assignment have more...

With today's ever changing market, more and more employers are finding themselves bombarded with job applications and resumes when posting openings in their company. You've heard time and time again, that a good resume is a representation of what you've offered companies in the past, and what you can offer the hiring company. However, with so many resume services and software, more and more job hunters have excellent resumes to submit. So how do employers decide not only who to interview, but who to hire? Once your resume has passed the preliminary screening of possessing all of the minimum qualifications desired by the company for the position, how do you stand from all of the other resumes who...

Soft Skills - Their Importance For Leadership...

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Lynelle Briggs, Australian Public Service Commissioner, when asked what she saw as the important leadership and management skills said: I think these days what makes a qualitative difference for leaders, beyond a vision and setting out where they're going, is how you can influence behavior and attitudes for the good. And a lot of that influencing happens around the soft skills, focusing on the heart and soul of people that work in your organization. This is an important message coming from someone in Lynelle Briggs's position. Can you imagine the mood, ethos, culture of an organization where leaders are acknowledging that it is important to attend to what's in the hearts and souls of their people...

You can learn almost everything from books, and professional teachers can coach you in financial management, time management and so on. But you cannot learn soft skills. Soft skills are those skills that become an inherent part of your personality. These cannot be learned - they have to be acquired through experience. Organizations are increasingly realizing that besides educational qualifications, job applicants need to have certain soft skills to fit into the organization's work culture. Soft skills can be broadly categorized in three areas depending on their application. Soft skills are not just beneficial in one field, nor do they need to be discarded after serving their purpose. These skills...

Soft Skills, Hard Results

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Leadership deals with the world of emotions and feelings. It is more of an art than a science. Like artists, leaders have the ability to share their vision of the world. Leaders influence our perceptions and help us look at situations in new ways. These skills - and the leadership principles that guide their development - are critical to the success of an organization or team. Of course, there are some people who remain unconvinced of the value of these "soft skills." They're typically managers with minimal leadership qualities, who prefer to focus on being bottom-line driven, strategists, marketing aces, technical experts, "snoopervisors," and so on. These managers often talk about the importance...

Soft Skills - Essential for Workplace Success

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type="text/javascript"> ch_client = "articlealley"; ch_type = "mpu"; ch_width = 590; ch_height = 250; ch_non_contextual = 4; ch_noborders = 1; ch_vertical ="premium"; ch_sid = "590x250 Article Mixed Top"; ch_alternate_ad_url = " var ch_queries = new Array( ); var ch_selected=Math.floor((Math.random()*ch_queries.length)); if ( ch_selected < ch_queries.length ) { ch_query = ch_queries[ch_selected]; } Knowing how to get the job done isn't enough anymore. How an employee interacts with his or her coworkers is just as important to employers. Ninety-six percent of executives rated communication and interpersonal skills as the most valuable employee trait, according to a poll of 330 employers conducted by...

It is becoming very clear today that who we are and what we stand for is as important as the service or product we "sell". So knowing how to work on ourselves and understanding what we need to be working on takes on a relevance we need to address. Professionals are fairly clear about why their technical skills are important. After all, most have done a university degree of at least three years learning all about the technical skills they need to be the professional of their choice. They were given a body of knowledge and a set of technical skills in their professional area to prepare them to do their work. Most professionals, however, are given little or no professional development or training in...

Management Success - Do Soft Skills Work

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A few weeks ago I was asked to give a talk about wether management success was about soft skills or process. Though intuitively I knew the answer. The audience was rather high brow so I thought I better do some research and get the facts. I was reflecting on one section of research about taking action. Elton Mayo and Fredrick Taylor are two management gurus. Ever heard of them? Perhaps not, though they were amazing with their insights at the time. I thought you might be interested in what these guys are famous for and how far we have actually come, or have we? Oh and for those of us that like facts and data. It gives some real evidence that the softer side of management really does have a major...