| I am often asked, "since you have built 3 | | | | fast (ok.....maybe fast), inexpensive food that you |
| successful network marketing businesses, where | | | | can grab with a limited amount of time. No, it is |
| are the best lead providers?". Let me share with | | | | not the fries or the burgers that draw people in, |
| you where I will not go to get leads! I will not | | | | because there may be better places to eat. |
| approach friends and family in the first 90 days of | | | | So, if you are looking at leads, what kind are you |
| starting your business and this includes people you | | | | looking at? If they are opportunity leads, I would |
| work with in other businesses. First of all, this will | | | | not waste my time. Everyone wants to make |
| build a lot of resentment and anger, and often | | | | money, so why your business? They have to |
| they will want to see the proof of the business | | | | want your products. Face it; if your company |
| and you would only be lying to them because you | | | | does not sell a thing, no one makes money. |
| do not have proof. | | | | Then you can get sales leads which are ok if you |
| Most of the people in the network marketing | | | | know how to use them and obtain them. Some |
| companies will dismiss this article if you approach | | | | companies will tell you they have leads for buying |
| them and say it is not true. They are building | | | | products in your niche. They have lists of people |
| teams and want a long lasting business and want | | | | who have spent money on anything. It is an art |
| others to be working and they want to retire as | | | | and science to find these people. Sure, you can |
| fast as they can. They will tell you, it is not about | | | | get leads for less than 10 cents. I have shown |
| the company, because they are successful. This is | | | | many people how to locate these types of |
| true, but you should not bank on it to get you to | | | | people. You may spend money on leads, and until |
| instant success. They may even say, forget | | | | you find a good business to help you, then you |
| about the product, the real income is from building | | | | may spend more on them in the long run and |
| the business and finding business partners. Now, | | | | takes more time. |
| let me ask you how dumb that sounds? Look at | | | | The last type of leads that I teach people to get, |
| it in real life view, if it was all about getting more | | | | are self generated targeted leads. Now, the best |
| people in the business and was not company and | | | | people in network marketing are doing this. You |
| product, why does McDonald's sell food? Why are | | | | are getting qualified people, and you hope the |
| they not about opening more and more locations | | | | person is yours and yours alone, but even saying |
| and counting on the money you invest in the | | | | this, they are probably not. If you go to buy a |
| franchise? Do you see why I am more passionate | | | | car, do you buy the car from the first person |
| about products than the business side of it? How | | | | that has a car for sale? No. So why should your |
| many people would love to own McDonald's | | | | business be any different. You do have to be |
| location, but cannot afford it? | | | | positioned as a leader and branded. You can not |
| Now, I am not saying McDonald's is the next five | | | | advertise your company or supplier of your |
| star restaurant, but the product McDonald's has is | | | | products, you advertise your business. |