| Sales training,business coaching,increase sales,sales | | | | service department. They also need to know how |
| skills,business building,customer experience | | | | to fast track any buyer's complaints so that the |
| Does your sales training focus on: | | | | issue is resolved as quickly as possible to the |
| - Specific selling skills? | | | | customer's expectations, not the company's |
| - Specific marketing skills? | | | | expectations. |
| - Subject matter expertise | | | | When organizations become so departmentalize, |
| - Attitudes and habits? | | | | the client begins to feel disconnected and this |
| - Self leadership skills? | | | | translates into a negative emotional experience. |
| If you answered yes to any or all, you may be | | | | Just pick up any phone, dial a phone number and |
| thinking that you have your sales training bases | | | | listen to the automated recording. |
| covered, right? Wrong! | | | | What are your emotions? |
| Most sales training fails to address one of the key | | | | Now imagine your customer who is trying to |
| factors within the sales process, customer | | | | solve a problem making a phone call to your |
| service. Many in sales after the sale is made hand | | | | business. Will he or she feel good or feel bad. And |
| off the sale to customer service and then are on | | | | proactively handling feelings, the emotional |
| to the next sale. Big mistake! | | | | connection, is what exceptional customer service |
| Your sales people are your first customer service | | | | is really about. Who best to handle those feelings |
| people. These are the folks that usually receive | | | | than the person who knows the customer best |
| that first call regarding the customer experience. | | | | or should know the customer best, your |
| How they handle that call can potentially | | | | professional sales person. |
| determine if that customer will become a loyal | | | | When your sales people understand the customer |
| patron of your business or if that same individual | | | | experience from both a people perspective and |
| will become the dreaded unhappy camper who | | | | an operations perspective, then they have the |
| tells everyone about his or her terrible customer | | | | additional skill sets necessary to transform that |
| service experience. | | | | patron into a raving fan who tells everyone what |
| Your sales people need to know what each client | | | | a seamlessly managed organization is your |
| experiences when interacting with your customer | | | | business is. |