| A question that is often asked on sales training | | | | So going back to that all important question; 'how |
| courses is 'how should I dress?' I think this is a | | | | should I dress? It is as important to look and |
| vitally important question. You see a prospect will | | | | dress well, as it is to have good closing skills in a |
| subconsciously have a perception of you built up | | | | sale. Of course what you are selling and the sales |
| in their mind in the first 30 seconds to 1 minute of | | | | environment you are working in will determine |
| a sales call. | | | | how you should dress, so there is no standard |
| The old saying you only get one chance to make | | | | answer. I was told many years ago on a sales |
| a good first impression is vital. Sales training | | | | training course that sales people should always |
| courses will tell you that these first introductions | | | | dress like the type of person that the prospect |
| are vital and we all know the importance of the | | | | would go to for advice. Although this is not very |
| firm but not wrestle mania type hand shake as | | | | clear it still does give an idea of how we should |
| opposed to the wet fish hand shake. We also | | | | dress going in to a sales call. |
| know the importance of eye contact although we | | | | The other thing with our dress sense is the |
| must always consider that all cultures are not the | | | | better we feel about ourselves the more likely |
| same and eye contact, handshakes etc may not | | | | we are to sell. So if we think about it this way, |
| be correct in some cultures. | | | | how often have you been invited to a wedding |
| When we think about eye contact, we really do | | | | and we go out and purchase new clothes for the |
| tend to think of looking at someone in the eyes, | | | | occasion, the day of the wedding comes we |
| but this s not necessarily true. Eye contact is | | | | obviously shower and put on the new clothes, we |
| really the face and the easiest way to think of | | | | feel great. |
| this is if you were to imagine a triangle with the | | | | In the one minute manager series books which |
| base line going across the eyebrows and the point | | | | are more geared towards management training |
| of the triangle being the chin then eye contact is | | | | than sales training it clearly states 'people who feel |
| any of that space within the triangle. Eye to eye | | | | good about themselves produce good results' |
| contact is slightly different and is known as the 2 | | | | Sales training courses all over the country will |
| I's of eye contact the 2 Is stand for Intimate or | | | | emphasise the importance of first impressions and |
| Intimidating, so when your next sales training | | | | remember the first 30 seconds can count more |
| course talks about eye contact remember it is | | | | than the next hour. |
| not really eyeball to eyeball. | | | | |