Successful Sales Management - Maintaining Authority and Fostering Growth

The purpose of management is to help othersknowledge about how individuals think about
achieve shared goals (organizationally andthemselves when making internal decisions can be
personally). However many in sales managementof invaluable help. Then specific goals can be set
have difficulty securing this desired resultswhere those decision making styles and talents
because of these two challenges pr obstacles:can be incorporated to ensure achievement of
the desired results. With anywhere from
1. Maintaining Authority40%-70% of all sales targets (sales growth) not
2. Fostering Growthbeing achieved, does it not make sense to find
Both of these challenges require exceptionaltools or instruments to potentially reverse or
interpersonal skills (people) or what I prefer to callreduce those dismal statistics?
self-leadership skills. However the current K-16Finally, for sales management to be truly
educational experience at least in most Americansuccessful does demand an organization where
schools does not provide any development forstrategy, structure, processes, rewards and
this critical business need.people are all in alignment. Even the best sales
For individuals to take this initiative on their ownmanagers cannot work in a broken organization.
requires self-awareness supported by personalSales Training Coaching Tip: This is called fighting
action plans. One of the first steps is the creationan uphill battle with C-Level individuals.
of a life wheel from which an action plan can beFor example, if the organization is geographically
developed. From my research, the earliest lifespread out, then each area probably has a
wheel I found was created by Buddha.somewhat different demographic and
Another action is to identify the decision makingpsychographic. A one size fits all marketing and
styles externally and internally as well as the keyselling approach does not work. Maybe the
talents of not only sales management, but theprocesses such as marketing, customer service,
entire sales team. To realize greater success, thisaccounting and production work counter
assessment needs to be deductive in natureproductive to what is demanded from the sales
instead of inductive. By securing such anteam. Sales Training Coaching Tip: No one looks
instrument helps to reduce miss reads becausegood in a bad system and this is why I
the co-efficients of reliability and validity are higher.recommend Jay Galbraith's 5 Star Model for
The reason for such an instrument is it helps toorganizational development.
overcome the challenges of maintaining authoritySuccessful sales management can happen
and fostering growth. Imagine for a moment as aprovided there is support, alignment and
manager, you have validated knowledge of howdocumentation. Through effective self leadership
each salesperson makes decisions along with herskills, sales managers can increase sales, reduce
or his talents. Sales Training Coaching Tip: Manystaff turnover and truly enjoy their roles.
people invest more time on their weaknesses orOf course, this may require the investment of
non-talents than their strengths because of pastthe resources of time, energy, money and
conditioning.emotions. However, the end results justify such
Additionally such a tool allows you to create a farinvestments provided everyone truly desires
more balanced team.achievement of the pre-determined result and
Great sales managers know how to mentorwilling to do what is necessary (proactively) to
those they are responsible for managing. Havingachieve those results.