| There would be no businesses without sales. If | | | | I thought about it some more and realized I was |
| there are no sales there is no company. That, I | | | | focusing on the future, looking at the horizon. |
| know, is stating the obvious but a lot of people | | | | Don't get me wrong here; you need long term |
| are nervous about selling and question their sales | | | | goals to take you where you want to go. The |
| skills. Think about it, really think about it. I did. This | | | | point I would like to make is that when you start |
| is what I discovered. | | | | to focus on the steps you needed to take to get |
| First, I don't know anyone that starts a business | | | | to those goals, do the day to day work that |
| that does not really want it to succeed. It's hard | | | | needs to be done, practiced and completed tasks, |
| work, crossing all the t's and dotting all the i's, | | | | you become more confident while reaping the |
| studying and poured over everything you need to | | | | benefits of posturing and growing leadership and |
| learn, preparing yourself for every contingency | | | | sales skills, when you do this you change your |
| you can think of and then the big moment | | | | mindset and your business grows. It becomes |
| happens. A customer, a real live customer! It's | | | | easier to identify what your customer wants and |
| exciting... but then you stop in your tracks. What | | | | needs and how you can help them get it. If you |
| do you say to this person to convince him to buy | | | | listen and offer a solution the customer decides |
| what you are selling? Sound familiar? I'll tell you | | | | that your product is exactly what he needs, and |
| what I did; I just listened and talked to him. You | | | | the sale is complete. |
| know what? He bought my product. Was I using | | | | In my opinion sales skills are not a list of hard and |
| great sales skills? Maybe not by the definition of | | | | fast steps and rules. They are a natural |
| many skilled salesmen, but I think most of the | | | | progression of all your hard work, your |
| successful business people would agree that a | | | | knowledge and commitment to your business, |
| great listener sells more than a great talker. | | | | yourself and your belief in your product. |