| If you want to make sure that you’re | | | | Sales Manager Strategy #6: Reward your |
| the best sales manager you can possibly be, why | | | | employees |
| not check out these helpful sales manager hints | | | | When was the last time you rewarded your |
| below? By employing some of these sales | | | | top-notch sales members? Was it today? Was it |
| manager tactics, you’ll soon be able to | | | | last week? Or would you have to look through |
| motivate and direct your team better than ever | | | | your Palm Pilot to estimate when you last gave |
| before. | | | | your team some “kudos”? As a |
| Sales Manager Strategy #1: Learn as much as | | | | sales manager, you should be giving your |
| you can | | | | employees constant positive feedback in the |
| To become the best sales manager you can, you | | | | form of rewards. And you don’t have to |
| really need to stay up to date on sales topics and | | | | break the bank to do this, either. Offer top |
| trends. This means you must read books and | | | | performers the option of coming in an hour late |
| articles on the topic of sales, even when | | | | or leaving an hour early; pay for a team luncheon |
| you’re not on the job as a sales manager. | | | | of pizza and soda when your department scores |
| Keeping yourself informed should always be in the | | | | a huge account; or offer small trinkets as tokens |
| back of your mind, so the next time a brochure | | | | of your appreciation as their proud sales manager. |
| for a sales manager training comes across your | | | | Just make sure that they realize their sales |
| desk, don’t put it in the “circular | | | | manager is watching and he or she appreciates |
| file.” Instead, look it over. You just might | | | | what they do. |
| benefit from attending this kind of sales manager | | | | Sales Manager Strategy #7: Try not to keep |
| seminar. | | | | sales manager secrets from your staff |
| Sales Manager Strategy #2: Get a sales manager | | | | As a sales manager, you’ll probably learn |
| mentor | | | | some things (maybe from your sales manager) |
| One of the greatest ways you can improve as a | | | | that your staff doesn’t need to know. In |
| sales manager is to learn from someone who is | | | | fact, your bosses may tell you specifically not to |
| already a successful sales manager. If you | | | | pass information down to your team. However, |
| don’t currently know someone who fits | | | | it’s important as a sales manager that |
| this bill, ask around at your local Chamber of | | | | you understand when to let your colleagues know |
| Commerce. They might be able to hook you up | | | | that there’s something afoot. Again, this |
| with a professional sales manager who can assist | | | | can be a very tricky spot to be in… but |
| you in becoming a terrific sales manager. And | | | | that’s why you were given the sales |
| who knows? You may just become such a | | | | manager position! You’re up for it; just be |
| sought-after sales manager that someone asks | | | | cautious and maintain confidentiality where |
| you to mentor them! | | | | required. |
| Sales Manager Strategy #3: Give your employees | | | | Sales Manager Strategy #8: Don’t blame |
| the tools for success | | | | your team for negative outcomes |
| It’s tough for sales staff to perform at | | | | If your sales were down last month, you probably |
| their highest levels if they haven’t been | | | | wanted to blame your lackluster sales staff for |
| given the tools necessary to succeed. One of the | | | | the low figures. However, as a good sales |
| best items you can offer your employees as | | | | manager, you have to realize that the buck |
| their sales manager is a sales management | | | | actually stops with you. This means that if your |
| software program. There are some terrific ones | | | | team didn’t perform well, you have to |
| on the market, such as Prophet, a program that | | | | take responsibility for any failure on their part. Is |
| works with your current MS Outlook system. | | | | this difficult for a sales manager to accept? |
| (You can find out more about Prophet at ) By | | | | Absolutely. But if you stop blaming others, |
| enabling your colleagues to become lucrative | | | | you’ll be in a much more powerful position |
| sellers of your products or services, you’ll | | | | because you’ll begin to take action when |
| be doing them a huge service as their sales | | | | you see things starting to head south. |
| manager. | | | | Sales Manager Strategy #9: Learn from your |
| Sales Manager Strategy #4: Provide consistent, | | | | team |
| measurable feedback | | | | A great sales manager is a coach who listens to |
| It can be very tough to offer feedback as a | | | | his or her players. When was the last time you |
| sales manager, because you’ll sometimes | | | | asked for one of your employees’ |
| be seen as the sales manager “bad | | | | advice? Chances are, if you’re like most |
| guy” (or gal). However, every sales | | | | sales managers, you’ve simply made |
| manager must be willing to sit down with his or | | | | decisions on your own. Instead of continuing on |
| her employees to provide ideas and suggestions. | | | | this dictatorial path, allow your people to help in |
| If you’ve been avoiding this task, | | | | some of the managing of your department. Give |
| it’s time to start. After you institute | | | | them a voice, and you’ll actually be |
| regular feedback sessions, they’ll become | | | | strengthening your position as a sales manager. |
| much easier for you. Just remember to focus | | | | Sales Manager Strategy #10: Have an open-door |
| these sales manager/sales staff pow-wows on | | | | policy |
| measurable data and leave emotions at the door | | | | If you want to be known as the |
| for maximum benefit. | | | | “best” sales manager your |
| Sales Manager Strategy #5: Be a hands-on sales | | | | employees ever had, you’ll need to |
| manager | | | | implement an “open door” sales |
| Don’t sequester yourself in your office. | | | | manager policy. This means that your staff can |
| Instead, be out and about. Show your sales team | | | | come to you with questions or concerns any |
| that you’re not just the sales manager; | | | | time. Formerly, a sales manager was not |
| you’re also a sales person just like they. | | | | encouraged to have such open dialogue with team |
| If you’re afraid to make cold calls, | | | | members, but times have changed. If you want |
| don’t let them know it; go ahead and fight | | | | to be known as a 21st century sales manager |
| past any of your personal fears. If you do this, | | | | and leader, you need to start welcoming your |
| you’ll be showing everyone that | | | | colleagues, even if you’re busy. |
| you’re willing to jump in the fray, and | | | | That’s what separates a so-so sales |
| they’ll respect you more as their sales | | | | manager from a phenomenal sales manager. |
| manager and leader. | | | | |