Rock Solid Home Business Training 1 - The Self-Leadership Imperative

If you're to believe the multitude of marketersMann:
out there, the key to your home business training"In vain do they talk of happiness who never
lies in learning esoteric technique of copywriting,subdue an impulse in obedience to a principle. He
acquiring automation software, applying methodswho never sacrificed a present for a future good,
of driving traffic, or in any one of the thousandor a personal to a general one, can speak of
other techniques and gimmicks.happiness only as the blind speak of color."
As helpful as any of those may be from time toThe vital caveat here is this: you must commit to
time, the simple fact is this: your success inthese principles NOT for the massive success
business depends on who you are, not on thethey will bring you, but solely because it's the right
industry you're in, not on your specific businessthing to do. Otherwise, you're wasting your time.
opportunity, and not on the marketing tactics youThe Great Principles of Life and Success:
use.So what are the key principles that
Don't get me wrong. All of these things arehigh-performing individuals commit to? People
important aspects of home business training, butcommitted to personal and professional excellence:
they're not the determining factor in the end. Just1. Accept full and complete responsibility for
as the world's best rifle is useless in the hands ofeverything that happens in their life, for all that
untrained soldiers, so the world's best businessthey have and are. Consequently, they refuse to
model and best marketing methods are useless inblame anyone else, whether their parents, spouse,
the hands of entrepreneurs who fundamentallyGod, karma, the government or any other
don't believe in themselves.external factor.
The Self-Image Mystery:2. Forgive completely everyone who has ever
More than any other factor, how you seewronged them and work as hard as necessary to
yourself will determine your success in business.expunge any bitterness they feel toward these
Without a solid self-image and the self-respectpeople.
that comes with it, several consequences will3. Treat everyone with equal courtesy and
always ensue:o It will be difficult to influencerespect, regardless of their social status and
others to do business with youo You will makewithout the least regard for personal gain.
poor decisionso You will find yourself mired in4. Commit to excellence, to accomplishing their
habits of thought and action that will take you in agoals and living each day of their lives in an
downward spiralexcellent fashion, and to becoming the very best
If you're like most people in the Western worldthey can possibly be in their chosen profession. In
today, your self-image has taken quite a beatingall humility, they dare to see themselves as the
over time. Just a couple of weeks ago I wasbest and they strive to attain that.
coaching a forty year old engineer who's5. Commit to living by the highest and noblest
dissatisfied with what he's achieved in life. Notvalues: love, faith, honesty, integrity and
surprisingly, he related to me that his fatherforthrightness.
frequently put him down, saying he wouldn't6. Dedicate their energies to serving others, to
amount to anything. As a result, the engineertranscending their own small lives in pursuit of a
thoroughly internalized this message and it hasgreater good.
held him back for decades, despite his many andSuccess depends not only on leadership but, prior
great talents.to that, on "self-leadership" - your ability to be the
In your formative years, those first two decadesleader of your own life. And all leadership depends
of life, your self-image is extremely vulnerable toon a noble and inspiring vision. Needless to say,
all the input around you - from your parents,without committing yourself to timeless and
siblings, teachers and peers, many of whom mayproven principles that take you beyond the
have attempted to cover up their ownnarrow prison of your short-term self-interest,
inadequacies by tearing you down.there is ZERO possibility of an inspiring vision.
These dents in your self-image impact yourSo the essential first step in home business
character, which is how you actualize yourself intraining is to RETRAIN your habits of thought to
the external world. And character is everything.cleanse your self-image of the damage you've
As Theodore Roosevelt put it, "Character, in theaccumulated over the years. You do this primarily
long run, is the decisive factor in the life ofby making an irrevocable decision right now to
individuals and nations alike."become an excellent person and to walk, talk and
The wonderful news about human life is that youthink like such a person until it becomes ingrained
can rebuild your self-image! You can determinein every fiber of your being.
from this moment on to become an excellentIf you commit yourself to living by these
person, someone of impeccable character,ennobling principles, I can absolutely guarantee that
openness, honesty and integrity. You can chooseboth your business and your personal satisfaction
to see yourself not only as a success, but as awill reach new heights. This will utterly transform
leader, an inspiration and a beacon. And as youyour self-image, multiply your self-respect and
see yourself, so shall you become.attract higher quality clients to you. Though not
To accomplish this, the most important step is toalways easy (what is?), this new direction will turn
commit yourself to living by proven principles.you into a natural leader, an inspiration to those
Devoting your life to higher principles is not onlyaround you and an inevitable success in your
the key to success; it's also the key to happinesshome business.
itself. In the words of the great educator, Horace