Basic Sales Skills - Problem Solving

Plumbers, carpenters and salespeople have atsuggestions that will help solve those problems.
least one thing in common: they love to fix things.If you're able to show that you are truly trying to
Plumbers will fix a leaky pipe, carpenters will fix ahelp the client, it will most naturally result in a sale,
loose board and salespeople will fix a customer'sbecause the client genuinely believes you are
needs.there to help. And I hope that you believe that
Motivation is important in selling, and for mostyou're there to help, too.
sales people the number one priority is to makeHere is a power tip to help you to be a
oneself rich. But the most successful salespersontremendous problem solver: go to the nearest
will have the number one priority of helping theoffice supply store and buy a legal pad and a
customer solve their problem, whether it be agood pen. And take your pad and pen to the
broken copy machine or an failing advertisingappointment, and when you are talking to a client
campaign, the salesperson will go to great lengthstake notes on what they say. This makes you an
to help their client.information taker and problem solver and not just
In some ways, the salesperson is like a privatea salesperson.
investigator, always digging and looking on behalfThis will demonstrate to your client that you are
of their customer. matching their problem to thesincere in your efforts to help them solve their
best solution. This really is such a basic concept,problem.
but one that most salespeople overlook.Selling is mostly about perspective and motivation
Become a consultant not just a salesperson. Getanyone to try to look through the eyes of your
into a dialogue with your client about the problemscustomer to make their need your need.
that are facing their business, and offer